Process
Six steps. Zero theatre.
Every RS Web Services engagement follows the same six-stage rhythm — discovery to launch in weeks, not quarters. Most marketing sites go live within a month; custom storefronts and web apps inside two. Every line of code is written by us.
- Step 012–3 days
Discovery
Workshops, audits and a clear-eyed look at where you are. We surface opportunity, risk and what really matters.
- Stakeholder workshops
- Analytics & SEO audit
- Competitor teardown
- Opportunity map
- Step 022–3 days
Strategy
Sitemap, narrative, KPIs. A measurable, opinionated direction the whole team can rally around.
- Sitemap & narrative
- Measurable KPIs
- Tech recommendation
- Phased roadmap
- Step 031–2 weeks
Design
Brand-led design system, key templates, motion direction. We design in the browser whenever it makes sense.
- Design system
- Key page templates
- Motion direction
- Prototype reviews
- Step 041–3 weeks
Build
Type-safe front-end, headless CMS, integrations. Performance, accessibility and SEO baked in.
- Type-safe front-end
- CMS / commerce build
- Integrations
- Performance budget
- Step 051–2 days
Launch
QA, content load, redirect mapping, analytics. We launch with a checklist and a calm room.
- Browser & device QA
- Content load
- 301 redirect map
- Analytics & monitoring
- Step 06Ongoing
Grow
Retainer, experiments, content, SEO. Compounding the value of the platform we just shipped together.
- Care retainer
- CRO experiments
- Content & SEO
- Quarterly reviews
Engage
Want to see this process applied to your brief?